Les Fines Lames at the Light ‘em Up Lounge

In this dynamic interview, the founder of Les Fines Lames shares the story behind one of the most iconic accessories in the cigar world. The conversation explores the balance between tradition and innovation, the importance of storytelling in product design, and how one idea evolved into a globally recognized brand. From the fusion of French craftsmanship and cigar culture to the growth of a lifestyle brand rooted in design and passion, this exchange offers a fresh perspective on how authenticity and function can elevate everyday rituals into something extraordinary.

What inspired the creation of Les Fines Lames?

It all started with a personal frustration — not finding a cigar cutter that matched the aesthetics and spirit of cigar culture. The founder recalls wanting something discreet yet elegant, rooted in everyday carry culture but elevated for cigar aficionados. That’s when the idea of integrating a cigar cutter into a friction folder knife came about — blending function with heritage, and design with daily use. The first prototype was made simply for himself, but it quickly sparked interest. What followed was a journey of refining the product while staying true to the values of simplicity, authenticity, and purpose.

How does French craftsmanship influence the brand?

The brand is proudly French, and not just by geography. The founder emphasizes the importance of being rooted in a culture that values artisanship and detail. From the knife-making traditions of Thiers to the design sensibilities of southern France, Les Fines Lames draws heavily from local materials, methods, and values. But it’s not about nostalgia — it’s about creating something modern with a soul. The products carry the feel of French savoir-faire, combining understated elegance with utility. This commitment to craft is what sets Les Fines Lames apart in a market flooded with mass-produced accessories.

How important is storytelling in design?

Storytelling is at the heart of everything. For Les Fines Lames, a product is never just a tool — it’s a symbol. Every knife, cutter, or punch carries a narrative. Whether it's the materials used, the engraving style, or the packaging, every detail contributes to an experience. The founder believes that if a customer can tell a story about the product, they form a lasting emotional connection. That connection is the real value. The brand’s success lies in being able to fuse form and function into a narrative that resonates deeply with cigar lovers who appreciate art, heritage, and identity.

What challenges come with building a brand in the cigar space?

The cigar accessory market is relatively conservative, and bringing something new — especially something as bold as a cigar knife — was a challenge. Many questioned whether such a product would be accepted or even legal in some regions. But the founder stayed focused on user experience and cultural positioning. Instead of chasing trends, he doubled down on craftsmanship and unique brand voice. The community response proved the concept: cigar smokers wanted something that reflected their lifestyle, not just another gimmick. It took time to educate the market, but once they held the product, they understood the difference.

How has the brand evolved?

From one knife to an entire universe of accessories, Les Fines Lames has grown into a lifestyle brand. The founder explains that everything is designed with one goal: to be the finest companion for the cigar ritual. That means expanding into punches, stands, cases, and soon even collaborations that stretch beyond cigars. The vision is not to flood the market with SKUs, but to continue building objects with meaning and purpose. Quality and consistency remain the north star. As the brand grows, the challenge is not scaling up production — it’s scaling up storytelling while protecting the spirit of the original vision.

What’s next for Les Fines Lames?

Innovation remains central to the roadmap. New collaborations, limited editions, and artistic series are in the works — always rooted in purpose, not just novelty. The founder also hints at exploring categories adjacent to cigars, where craftsmanship and ritual intersect. What won’t change is the brand’s commitment to substance over noise. Les Fines Lames doesn’t follow trends — it creates lasting icons. That mindset continues to guide its future, ensuring each new release is not only useful, but meaningful to those who use it.

Discover Premium Cigars

The values discussed—balance, tradition, and intention—are reflected in the collection available at Light ’em Up Humidor. For those seeking more than just a smoke, this is where craftsmanship lives.

Browse the curated selection of premium cigars

It was with great pleasure and honor that we welcomed Manuel Quesada on the show as our special guest.

If you like our live sessions, please sign up and get personal invitations to our upcoming shows, where we light em up with some of the industry’s greatest.

Light em up,

Reinhard

Reinhard Pohorec_Icon.png
 

Sensory expert, cigar passionado, and host of the Light ‘em Up Lounge


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